Review: Maybelline Eye Studio Color Tattoo 24HR Cream Gel Shadow in Barely Branded

I’m late on the bandwagon when it comes to these Maybelline Color Tattoos, I know. The thing is, I don’t really like cream eyeshadow, especially the ones that come in pots.  I’ve found that they all crease on me!  I’ve tried the MAC paint pots early on in my beauty blogging days, and I’ve tried cheaper products as well, but they all don’t work.

So why did I pick this one up? Because I wanted to use it as a cheekbone highlight, not as a eyeshadow. Surprise surprise, not only does it work well, I’ve been absolutely loving it!

What it does: (from the Maybelline website)

Dare to wear our longest-lasting shadow. Our ink technology creates super-saturated color. Cream gel smoothes on for vibrant color that does not fade. Ink technology creates 24HR wear shadow for our most intense, long-lasting color saturation.  Cream formula glides on without creasing and keeps color vibrant.  Ophthalmologist-tested. Safe for sensitive eyes and contact lens wearers


Price: As with all US drugstore products, the price will vary depending on where it is purchased. has this listed for $7


Availability: This and other Maybelline products are widely available in the US in drugstores and supermarkets.



  • I’ve been loving stippling this on as a cheekbone highlight
  • This lasts well on my cheeks


  • I haven’t used this as an eyeshadow, so I have no idea how it works!


Would I repurchase?  Yes, this product performed so well that I want to try some other colors… as eyeshadows this time!


Hope you enjoyed this review!

xoxo, K

Please like & share:

4 thoughts on “Review: Maybelline Eye Studio Color Tattoo 24HR Cream Gel Shadow in Barely Branded”

Comments are closed.