Review: Maybelline Volum Express One By One Mascara – what is a “Patent Lash Catcher”?

This is a review for the Maybelline Volum’ Express One By One Mascara.  I bought this product at  Don Quijote in Shibuya in Japan when I met up with Yuming. Don Quijote is a discount chain store which sells EVERYTHING and most stores are open 24 hours a day. It is a MUST SEE if you are interested in beauty products and visit Japan (yes, I’ll do a blog post about the store if readers are interested).

What it does: (from maybelline.com)
Finally, bold volume without any of the bulk. Patented Lash Catcherâ„¢ brush has 3 bristles per lash to make every lash count. Catches, coats and de-clumps each lash to make them all fatter and flirtier. Instant clump-free volume.
This is the washable version; there is a waterproof version as well.

Price: as with any drugstore product, the price will vary. Target.com has this for $6.50. I paid around 1000 JPY ($12.50 USD). Although that sounds expensive, in reality most Japanese drugstore mascaras are around 1500 JPY (around $19 USD), so this is cheap for me!

Pros:

  • This product gave my lashes volume without making them clumpy
  • The formula is smooth and the brush is great for applying mascara evenly 

Cons:

  • I still got smudges under my eyes after wearing this mascara for a day
  • I don’t understand what a “patented lash catcher ™” is!   
The “Patented Lash Catcher”
It’s a good brush, separating lashes while giving them volume, but the name is hilarious.

 
Would I repurchase? No. While I liked this mascara and how it made my lashes look, the smudges I got under my eyes are a deal-breaker. Brands release so many new mascaras every year that it doesn’t make sense to repurchase anything which I don’t absolutely love.

I often wonder if the shape of my eyes make them smudge-prone. If you don’t get smudges often, this might be a good mascara for you. I’m so disappointed since I really liked how this mascara made my eyes look!

Hope you enjoyed this review!

xoxo, K

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6 Thoughts on “Review: Maybelline Volum Express One By One Mascara – what is a “Patent Lash Catcher”?

  1. Fashionhypnotised on April 29, 2012 at 15:29 said:

     

    Beautiful blog with so many inspiring ideas! Great work:)
    Would you like to follow each other?

  2. Ruka on April 29, 2012 at 17:18 said:

    Yes, a post on Don Quijote please :) :)

  3. Ah, there’s something about my left eye that smudges most mascaras too! Thanks for the review! I love Maybelline Mascaras and they mostly work! :)

  4.  Thank you for your sweet message! What mascara do you like?

  5. OK, I’ll get on it!

  6.  I’ll take a look at your blog if you leave a link!

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