Comparison review: Milani Liquif’eye Metallic Eyeliner Pencil vs Urban Decay 24/7 Glide-On Eye Pencil.

This is a comparison review of the Milani Liquif’eye Metallic Eyeliner Pencil, and the Urban Decay 24/7 Glide-On Eye Pencil.  Many reviews have mentioned that the Milani eyeliner is a great inexpensive dupe, so I compared the two side by side.

I have the UD pencil in Zero, and the Milani pencil in black.

UD eyeliner on the left, Milani eyeliner on the right

Price: Urban Decay – $18, Milani – $5.50

Swatches: As you can see from the swatches, the Milani eyeliner is a darker eyeliner

Urban Decay on the left, Milani on the right

Pros of the Milani

  • Much cheaper to Urban Decay
  • More pigmented (although apparently UD has a more pigmented black eyeliner called Perversion)

Pros of the UD eyeliner:

  • The Milani eyeliner smudged slightly on my lower line, while the UD did not smudge at all
  • Creamier and easier to apply than the Milani, although the Milani is also very creamy


  • Both eyeliners lasted on my top line the same.
  • The Milani eyeliner gets an A+ rating on Temptalia, while the UD eyeliner gets an A rating.
  • Milani products are not sold at all drugstores and may be harder to find

Conclusion: I’m still on a journey to find a cheap eyeliner that doesn’t smudge on me! 

Hope you enjoyed this review!

xoxo, K

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12 Thoughts on “Comparison review: Milani Liquif’eye Metallic Eyeliner Pencil vs Urban Decay 24/7 Glide-On Eye Pencil.

  1. Thx for your review! I actually like the Milani one better not just because its cheaper because its more pigmented and its creamier, I always have a hard time applying the UD one. 

  2. I just sent someone Milani liquid eyeliner because she said that she really liked it. The most liquid I can get with eyeliner is the eyeliner pens so I can’t tell you how the Milani liquid eyeliner is. It is waterproof though.

    With that said, I recently bought a bunch of Milani baked blushes and am really liking them. Those have been compared with NARS but I’m not too convinced.

  3. I have heard Milani is quite good but I really haven’t tried the brand  yet for eyeliner! thanks for the review!!!

  4. i appreciate this post!
    another good drugstore dupe would be prestige total intensity liner. 
    i like to try milani soon. 😉

  5. Annamária Surányi on January 31, 2012 at 16:34 said:

    oh never would have believed that anything Milani could be good.
    However, it’s 100% sure neither of the above liners would be able to stay on my lids, upper or lower doesn’t matter XD

  6. thanks for the post!  sounds like I can skip Milani.

  7. jamillacamel on January 31, 2012 at 18:40 said:

    I really recommend the NYX Slide On Pencils – very creamy, waterproof, smudge proof, and CHEAP!

  8. Wow! Thanks for the review! :3

  9. I love love loooove UD pencils. I hate their prices but they seem to be the only liners that don’t run on me. But who knew Milani’s pencil could be so dark. Of course now I need to buy it. 😉

  10. Tracie Horita on February 1, 2012 at 07:39 said:

    I really like the Milani one. To keep it from smudging I let it set for abt 10 sec then top it off w/ e/s.  ^____^ Never tried the UD one before, but the MUFE one is good too, but the Miliani one goes on smoother for me.

  11. chrisellesymua on February 2, 2012 at 03:10 said:

    Thank you so much for this post. I think I would like to try the Liquif’eye before UD as UD is so much more expensive. I heard the Nyx Slide-On pencils are of similar quality as well!

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  12. Milani eyeliner is much better to use and less expensive

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